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Enjoy the short writing samples below. The author is Paul R. Lloyd. Don't forget to check out Paul's books.
Call for additional information: 630-393-6516.
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“I greatly appreciate the marketing
consulting services you have been providing to us this past year. You
quickly came up to speed on what has proven to be a complex new
management consulting service. You helped us to define the service and
clarify our target market. You provided the branding service we needed
and developed a detailed marketing and marketing communications plan.
You also assisted in the implementation. We’re looking forward to an
exciting future.” John P. Casey, President, Shamrock Consultants, Inc. |
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From a corporate image brochure... Within our plant, a careful choreography of parts, people and machines working together with twenty-first century precision achieves close tolerance, high quality helical gears. We have an array of state-of-the-art CNC equipment along with a combination of highly automated and semi-automated robotics. We offer dedicated manufacturing lines and cells to handle up to your largest volume production runs. From a trade ad for a bus manufacturing company... “The
experience of the rider is everything …”
From a press release for a machinery manufacturing company... The heart of the new plant will be a slitting line that will handle master coils weighing up to 35 metric tons in sizes up to 1600 mm wide and 4.00 mm thick. The line will operate with a loop and will process stainless steel at a rate of up to 200 mpm. A railroad line has been brought into the plant to accommodate delivery of the large master coils. Thoughts... Do you feel your thoughts? See them? Hear them? The rushing of the current, the splashing of water against rock. Do you smell your thoughts like the warm aroma of fern on a hot day in June? Your thoughts define you. They are your destiny. From the short fiction "The Cross"... She ran into the woods weeping under a tree, providing moisture for mushroom kings to grow. She was frightened, nervous. What should she do? She wouldn't marry him this way. How could she? She was tugging at her necklace becoming more and more frightened. More and more nervous. Then the necklace broke, the cross was gone. She gasped. It was his cross. He had given it to her as a symbol and pledge of their love. He had their initials engraved on the back. Now it was gone. Foolishly she had thrown it away. Silently, with great remorse, she went back from whence she had come. Wisdom Her graying blonde hair serves as a crown of wisdom where once gold served her crown of glory. Her once beauty replaced with a puffiness of face. Fine wrinkling surrounds her eyes, reflecting a character that runs deep like a river. Her face, a long, slightly over-stuffed oval, suits her. Here blue eyes pierce to your heart, but do so with a rare gentleness, not a weak gentility, but of kindness born of strength from deep within. The red lips her only concession to make up. Shameless Self-Serving Copy... Jump up! Sales don’t crash through your window and shout, “Halleluiah I’m here!” How are you going to get those pesky leads your competition keeps bragging about? Boring copy isn’t going to get it anymore, my friend. You’ve got to grab them where they don’t want to be grabbed and move in about two centimeters from somebody’s nose and POW! you’ve got their attention. Great, they’re ready to listen. Do you have anything to say? Of course you do. Paul Lloyd put a great brochure together for you. He writes your newsletter and web content. That CD-Rom you’re pulling out of your pocket with that oh-so-relaxed pose you put on for clients – yeah, Paul wrote that too. And produced it. You did call Paul, didn’t you? Like I told you to? Oh bother, there goes another sale. Well, pick up the phone right now and call Paul. He’ll take it from there. Yeah, you can check out his website if you want to, just click on the links above and go. Don’t forget to call Paul when you’re done. Number’s 630-393-6516. Paul's Food for Thought... "It’s what you do around the
edges and margins of life that makes the difference between success
and failure." |
Contact Us: Zuk-Lloyd
Associates, Inc. |